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About ADA

VISION, MISSION & VALUES

VISION

ADA promotes a diverse, deracialised, prosperous and sustainable agribusiness sector in KwaZulu-Natal

MISSION
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The Agribusiness Development Agency strives to facilitate, establish, promote and support the growth of enterprises owned and managed by the targeted groups along the agricultural value chains
ADA MANDATE
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These include connecting agribusiness entrepreneurs to information, innovations, technologies, and markets
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CORE VALUES
ADA promotes a diverse, deracialised, prosperous and sustainable agribusiness sector in KwaZulu-Natal
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INTEGRITY
ADA promotes a diverse, deracialised, prosperous and sustainable agribusiness sector in KwaZulu-Natal
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ACCOUNTABILITY
These include targeted development finance and investments
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EXCELLENCE
These include the design and dissemination of agribusiness models, agribusiness training modules and business leadership development
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INNOVATION
These include targeted development finance and investments
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EXCELLENCE
These include the design and dissemination of agribusiness models, agribusiness training modules and business leadership development
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